Thinking like a Teenager for Business Growth - An Overview

by September 19th, 2008 Patrick Greer

I was listening to talk radio show this morning on my iPhone and the subject caught my attention. The host was talking to a caller who I think was in his late 40’s or early 50’s. The caller’s career decision of graphic design was challenged because it would be hard for him to excel at his age because so many young people are “smarter,” have more free time and are exposed to the latest in educational thought. I agree that it can be harder for individual adults as well as companies to compete in some of these area however it’s not impossible either. In this upcoming series I would like to talk address those things that come easy to younger people in their teens and 20’s and often harder for the 30 plus demographic. That being said some of the most famous innovators have in an age bracket some would consider, “over the hill” or are old dogs that can’t learn new tricks.

In some respects I am in the awkward position of being in neither demographic. I’m 42 but somehow have retained the mindset of someone 22 or younger but at other times I find myself struggling with change. I love trying out new technologies but ironically find myself getting nostalgic for some of my early exposures to the personal computer and Internet in the mid 90’s. In the following series I hope to both give myself a reminder of how I can stay in that young innovative mindset as well as encourage others I know are struggling. Together we will focus on the following topics;

In the same ways we have to work more on physical fitness the older we get we have to “work” on the above points, yes, we even have to work on playing but just as exercise can be a drudgery or a joy the same can be said about the other youthful focus points. Can you think of some more aspects as we explore these in the days ahead?

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