I read an interesting post at Dumb Little Men called “How disorganization costs money”. While the article itself doesn’t mention the concepts of organization in web and print design it still applies in quite a few ways. I admit I have literally “kicked myself” at times because I have bought something I already had but had not used in some time. In fact I hope future web browsers will have a feature that will let me search both my bookmarks and and the web at the same time. I know I probably have quite a few bookmarks that have information I need but often I wind up doing redundant web searches. I’ve visited quite a few web sites and one of my biggest pet peeves not being able to find what I need on the web site. I’m by no means perfect but I do try to study how best. One book I use as a reference in this area is called, “Don’t Make Me Think.”

Don’t Make Me Think is a simple book that addresses principles of organization and usability when it comes to web site design and these principles also apply to print and presentation design as well. While this book is mainly directed to web developers I encourage anyone who is trying to clearly communicate something to a wide audience to buy this book. The cost of disorganization in a small business or organization can be great. If people can’t find what they are looking for on your site you may lose a very important sale and long term client. Organization is about making it easy to find things you need. When looking for someone to develop your web site, print or presentation media remember to consider how good of an organizer your developer is.

Technorati Tags: communications, linking, organization

This entry was posted on Monday, January 15th, 2007 at 1:20 pm and is filed under Book Reviews, Internet, Organization, Portable Media, Print, Tips. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.