Generating targeted traffic without search engines

by February 12th, 2007 Patrick Greer

One of the biggest frustrations of setting up a web site for your business is drawing visitors to your web site. Many expect and look for their business or organization’s web site to show up near the top of the first page of search results on a site like Google or Yahoo and while they are many things your web developer and you can do to make this possible they’re a lot more effective ways to draw customers to your site and the information they need to make informed decisions.

The Scoreboard Media Group has a great list of things one can use to more effectively draw traffic and repeat visitors to a web site. The list includes blogging (which can greatly help search engine results anyway), podcasting, link buying, online forums and syndicating your content.

I will add local business networking opportunities where you can hand out your business cards, mention your site address in front of groups and one on one. This has brought us a lot of business and visits to our site. If you would like to discuss how we can help you market your business or organization better contact us and we can set up a personal or online meeting.

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Develop web sites, business cards, brochures, presentations, and videos. Organize your information for easy accessibility whether through portable media or the Internet. Secure your information through Virtual Private Server technology, SSL Certificates and a password-protected work environment. Share your information through your web site and portable media.