http://www.spinningsilkmultimedia.com/direct-marketing-not-my-favorite/ Thoughts on using various forms of media in a harmonious way to grow your business and personal goals Sat, 05 Jul 2008 11:11:23 +0000 http://wordpress.org/?v=2.5.1 http://www.spinningsilkmultimedia.com/direct-marketing-not-my-favorite/#comment-8285 Web design and new media Greenville,SC | SpinningSilk Multimedia Wed, 28 May 2008 15:44:30 +0000 http://www.spinningsilkmultimedia.com/?p=349#comment-8285 [...] Direct Marketing [...] [...] Direct Marketing [...]

]]> http://www.spinningsilkmultimedia.com/direct-marketing-not-my-favorite/#comment-7846 Patrick Tue, 08 Apr 2008 18:05:17 +0000 http://www.spinningsilkmultimedia.com/?p=349#comment-7846 Well I said it was not my favorite. I do look closer at the coupons for the local grocery store of course. I haven't really noticed a reduction in credit card offers sadly. That's one form of direct marketing that has probably done more harm to society than anything else. I do however get a warped felling of satisfaction from throwing junk mail in the recycle bin. I just can't be passionate about direct marketing and thus I have chosen to make other aspects of marketing my niche. Well I said it was not my favorite. I do look closer at the coupons for the local grocery store of course. I haven’t really noticed a reduction in credit card offers sadly. That’s one form of direct marketing that has probably done more harm to society than anything else. I do however get a warped felling of satisfaction from throwing junk mail in the recycle bin. I just can’t be passionate about direct marketing and thus I have chosen to make other aspects of marketing my niche.

]]> http://www.spinningsilkmultimedia.com/direct-marketing-not-my-favorite/#comment-7845 Junk Mail Galaxy Tue, 08 Apr 2008 17:48:10 +0000 http://www.spinningsilkmultimedia.com/?p=349#comment-7845 There are many great things about "junk mail" however. Who doesn't like to get a 20% off coupon from Sears just as their washing machine breaks down? How about "buy one, get one free" coupons for that great new restaurant down the street? These are also vital strands in the DNA of direct mail, are they not? Yes, those solicitors that provide nothing but invitations to dig yourself deeper into debt need to step back and evaluate the effectiveness of their campaigns, but with the financial and mortgage crisis that has hit the USA, that's kind of happening. Credit card issuers have scaled back on their mailings drastically in the past year. So, junk mail can be good in our opinion. Then again, our stance might be considered obvious since we're both kind of in the business ;) Mike & Nate, Junk Mail Galaxy There are many great things about “junk mail” however. Who doesn’t like to get a 20% off coupon from Sears just as their washing machine breaks down? How about “buy one, get one free” coupons for that great new restaurant down the street? These are also vital strands in the DNA of direct mail, are they not? Yes, those solicitors that provide nothing but invitations to dig yourself deeper into debt need to step back and evaluate the effectiveness of their campaigns, but with the financial and mortgage crisis that has hit the USA, that’s kind of happening. Credit card issuers have scaled back on their mailings drastically in the past year. So, junk mail can be good in our opinion. Then again, our stance might be considered obvious since we’re both kind of in the business ;) Mike & Nate, Junk Mail Galaxy

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