A few days ago their was an article on businessweek.com called, Tech ‘Solutions’ Your Small Biz Can’t Use . I don’t think I have ever read an article claiming to be true with so many false statements. This has obviously been written by someone who doesn’t get it. The article tries to explain why the technologies of RSS, Spam Filters, Anti-Virus Software, Blogs, Search Engine Optimization, Mobile Applications, CRM Software, Ad Words, Online Video and Web 2.0. I know from a lot of experience from discussions that a lot of business people may not understand RSS, Blogging, SEO, and the value of Mobile Applications but that doesn’t mean they are not of value and they can be used.

I won’t even justify their comments about Spam Filter and Anti-Virus Software. True, neither are perfect and the best spam and anti-virus protection is education but just try to run a business without these tools!

SpinningSilk Multimedia has been able to take advantage of RSS, Blogging, SEO and yes Web 2.0 initiatives to bring in business and in fact work on all them at the same time as our blogging software is RSS enabled, the act of business blogging alone has increased our SEO and blogging itself along with the way we pipe it through such “Web 2.0″ tools like Twitter and Facebook have brought us business we otherwise would have never had.

I love the fact that I am able to blog and spread the word about how wrong the writer of the article was. If you want to read the article go ahead but only read it for laughs. If you want to understand how these things work and can both bring you business and save you heartache then talk to us and learn more about how we can help your business with these technologies.

This entry was posted on Thursday, January 10th, 2008 at 11:51 am and is filed under Portable Media, RSS, blogging, marketing, social networks. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.